Chemours launches Ti-Pure™ TS-6700 to help coatings producers comply with evolving regulations

03 May 2023

The Chemours Company, a global chemistry company with leading market positions in Titanium Technologies, Thermal & Specialized Solutions, and Advanced Performance Materials, today introduces Ti-Pure™ TS-6700, a high-performance, TMP- and TME-free TiO2 grade designed for waterborne architectural coatings applications.

Designed to meet the emerging sustainability requirements facing coating producers, Ti-Pure™ TS-6700 is TMP- and TME-free and is made with 100% renewable electricity.

Ti-Pure™ TS-6700 is designed and produced with a bio-based organic surface treatment that brings together pigment performance, paint processing, and sustainability. This grade meets current as well as anticipated regulatory and ecolabel requirements for materials. Ti-Pure™ TS-6700 is a drop-in replacement for blue undertone TiO2 grades used in waterborne architectural coatings and boasts excellent dispersibility and outstanding durability. For some formulations, additional processing and sustainability benefits may be achieved, such as reduced dispersant demand, faster wet-in time and a reduction in grind energy.

“Regulators have made their intentions clear for manufacturers to begin making plans to eliminate TMP from product formulations. As such, Ti-Pure™ TS-6700 was developed to provide our coatings customers with a solution that meets these evolving requirements while still empowering them to create products with best-in-class performance,” said Cristiana Borrelli, Senior Director, Global Technology and Marketing at Chemours. “This launch is a reflection of our commitment to serving as a true partner to our customers in support of their current sustainability goals while positioning them for long-term success by keeping an eye on future needs.”

Ti-Pure™ TS-6700 is being produced with 100% renewable electricity to help customers advance their sustainability goals of reducing CO2 emissions. Ti-Pure™ TS-6700 is the newest grade in the Ti-Pure™ Sustainability (TS) series, a portfolio of products that feature sustainability-driven value propositions and support Chemours’ aspiration to become the most sustainable TiO2 enterprise in the world. Ti-Pure™ TS-6700 will carry the health and wellness and climate impact product sustainability designations.

“At Chemours, we believe innovation that will move our industry forward must first and foremost centre around the coatings producer. Only by deeply understanding their products, production processes, industry regulations and ultimate goals can innovations be achieved that advance the state of coatings products,” said Carlos Verdejo, Vice President of Sales and Marketing at Chemours. “By meeting our customers’ need to easily replace TMP grades used in ecolabel paints, we hope to build our customers’ confidence in their ability to be compliant while advancing their sustainable product design.”

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