Jotun supports aid in Libya and Morocco

21 September 2023
  • A 6.8 magnitude earthquake struck Morocco September 8th, causing widespread devastation. Jotun has donated NOK1M (approx US$92k) to Red Cross/Red Crescent to emergency aid in the area.
  • Libya suffered from devastating floods caused by Storm Daniel. Jotun has decided to donate NOK1M to support Red Cross/Red Crescent in the area.

More than 3,000 people were killed after the earthquake in Morocco, according to international media. Many more are injured, and there are widespread devastations on buildings and infrastructure.

Moroccan Red Crescent Society (MRCS) teams quickly arrived to co-ordinate with local units from the International Red Cross (IFRC) and local authorities.

Among the tasks are providing first aid, giving psychosocial support and helping transport the injured to hospitals. Red Cross and Red Crescent Societies from Africa, Middle East and Europe have also reached out to assist.

Meanwhile in Libya, Storm Daniel caused enormous destructions when it hit northeastern parts of the country on September 10th. Heavy winds and rains led to flash floods that left tens of thousands of people missing and laid fragile infrastructure in ruins.

According to international media, 11,300 people have been killed whereas more than 10,000 are reported missing as of September 17th 2023. The numbers are expected to rise.

Local units of The International Federation of Red Cross and Red Crescent (IFRC) quickly arrived to assist in evacuations and provide first aid. IFRC sent out an emergency appeal to the international community for urgent relief efforts.

Through this emergency appeal, the IFRC is supporting the Libyan Red Crescent to provide emergency shelter, psychosocial support, healthcare, clean water and food to affected communities and restore family links with missing loved ones, IFRC reports on its website.

“A part of our Corporate Responsibility strategy is to take responsibility in the areas where we operate, and Jotun wants to contribute economically to aid the emergency situation in Morocco and Libya. By choosing Red Cross/Red Crescent as our partner, we know that the money is spent according to our intention,” said Kari-Ellen Liverod, Group Communications Manager.

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