First customer training in Poland

BASF remains committed to growth on the Polish market where the brand Salcomix successfully sells its paint systems for small-scale industrial applications. In 2008, Salcomix introduced its product range on the Polish market. To give customers and sales staff even more in-depth knowledge of Salcomix products and encourage more efficient use, the company’s experts in Poland have now started up a training programme.

This consists of extensive theoretical training in which details of the Salcomix system are explained and new products and methods are presented. Standard products and less common, individual product systems are explained and experience is shared.