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For several decades Fritsch has been involved in both the international markets and the Chinese market. In order to serve its growing customer base in a continuative, flexible and customer-oriented manner a second subsidiary has been opened in Shanghai. Two markets will be managed from Shanghai: The South Chinese market, as well as Hong Kong, which is only 120km away.
The official opening ceremony was held at the end of 2013, barely a year after the opening of its first subsidiary in Beijing. Fritsch employees Li Xiao, Diels Ding and Sala Bian welcomed customers as well as employees and Fritsch partners.
Afterwards, employees of the University of Shanghai lectured about the diverse Fritsch products, which are utilised regularly in every day research work.
Then Mr Li Xiao introduced new Fritsch products, including the particle sizing instrument, Analysette 28 and the new generation of the Fritsch premium line mills. Mr Diels Ding then elaborated on the application oriented spectrum of the diverse Fritsch laboratory instruments. A question and answer session ended the official part of the celebration.
Further expansion in China is already planned with the creation of one or two additional Fritsch offices in the medium term.